Surging gold prices in early 2026 significantly weakened non-investment demand for the metal, particularly in the jewelry sector. As gold prices climbed above $5,000 per ounce for the first time, many consumers reduced purchases of gold for personal and decorative use.
Overall, rising gold prices are reshaping global consumer behavior, strengthening gold’s role as an investment asset while reducing traditional demand for jewelry worldwide. Companies like Platinum Group Metals Ltd. (NYSE American: PLG) (TSX: PTM) that mine gold will be…
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